The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw “personal business models”. This book shows readers how to: Understand business model thinking and diagram their current personal business model. Understand the value of their skills in the marketplace and define their purpose. Articulate a vision for change. Create a new personal business model harmonized with that vision, and most important, test and implement the new model. When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.